Erick Salvador
López López
Marketing | Data | BI
About Me
My name is Salvador, passionate about marketing, data and music. Since I was a child I have liked technology and I believe faithfully that the lives of people and companies can change thanks to technology applied to day to day.
I chose marketing as a profession, but technology has always been my passion. Fortunately, these days marketing is based much more on science than on assumptions, thanks to technology, so as if it were a miracle, I can practice my profession at the same time that I follow my passion.
Professional Experience
SELECT
position,
company,
CONCAT( ‘[‘, year, ‘]’ ),
description
FROM
salvador.experience
WHERE
type = ‘full time’
AND
result_achived > 90
ORDER BY
3 DESC
Marketing Data Specialist
Bitso (Current)
Develop and implement data solutions to improve the speed and effectiveness of business decisions. Collect, cleanse, analyze and provide data for digital and offline marketing efforts.
Analytics & Personalization
Hexagon Data (2022)
Create marketing personalization strategies based on business analytics leveraging machine learning in order to target valuable audiences.
Marketing Data Analyst
Crehana (2021)
Data Analysis of paid media strategies, sales, retention and user behavior, modeling, ETL and dashboards creation.
Performance Marketing Analyst
Capptus (2019)
Digital campaigns optimization, enhanced ecommerce analytics implementation, audiences strategy for paid media strategies.
About My Job
I feel very fortunate to have worked since 6 years with brands such as Interjet, L'Occitane, Grupo Chalry, Skechers, Conagra Brands and others. I have learned to work in the world of marketing and technology with areas such as programming, ux iu design and product, which allows me to adapt to multidisciplinary environments and adapt agile work methodologies.
Education
Data Analytics
MicroDegree - Crehana
2021
Business Intelligence and Analytics
Diplomatura - Universidad Valle de México
2020 - 2021
Salesforce Hands On
Hands On - ISDI
2020
Web Development
Course - Dev.F
2019
Marketing and Advertising
Master Degree - Universidad Interamericana
2017 - 2019
Data Driven Marketing
School - Platzi
2018
Communication Science
Bachelor Degree - Universidad Salesiana
2018
Profesional Data Certified
How can you see I am really passionate about my profession and that is why I have trained myself to make this world a better place using my knowledge.
I like to constantly learn new things and new challenges, so I am looking forward that we can talk to meet my new challenge with you.